Event culture is decreasing the life span of SL & will ultimately lead to it’s premature demise.
1. There are no longer any creative & interesting store sims/builds left to explore as no one actually has time to build them. Nor do they have any reason to, since they no longer release anything new at their main stores.
2. Creators are now working harder than ever for less money than ever. The shelf life of items has been decreased by the constant output of content, therefore prices have dropped to match.
3. SL is now heavily commercialized – A cash cow for many. People log on solely to collect stuff they will not get any entertainment out of. Creators log in to upload & put their items on sale, then log off immediately to work, in order to meet another deadline.
4. All dressed up with nowhere to go. Who’s gonna hang out at a laggy event venue? Can’t hang out at store sims either, since nobody’s actually there. Where else can you go that isn’t a club?
5. A lot of people say this is their “livelihood” but do not put anything back into SL. You want to make money here, but you don’t want to put any money back in SL, to ensure people who join this game actually have a reason to stay. Nobody’s gonna stick around just to shop. Why? Because I could do the same thing in “The Sims”, for free!
6. “Main store releases are no longer viable!”
If you suddenly decide to release something at your main store after years of releasing exclusively at events, it will not do as well as it used to right off the bat. You have to stick with it, let people know that main store releases are a thing again! Take a look at which store sims are always full.
Hint: It’s the ones that do mainstore releases.
7. It’s not in Linden Labs hands to get people to join & stay in SL. Linden Lab does not create content. This world was fully created by its users, so if no new people are joining, it’s on the users, not Linden Lab!
Take a long, hard look on SL – Would YOU join it, in its current state?
8. If you like your job as a creator in SL, RESPECT this game. Put money & time back in SL & not just your creations. Make sure new people want to join AND stay. Yes, this IS your responsibility. Linden Lab cannot make people stay if there isn’t anything interesting to do in here.
9. People are always complaining about events & gachas but don’t do anything to change this current culture.
Don’t like shopping at events? Stop! – Let your favorite creators know you would like them to release at their mainstores again.
You don’t like creating for events? Stop! (gradually) – If you need other stores to uplift you & get your store noticed, band togehter with other creators. Buy a sim together, split the costs. Stick to it & it will pay off. If customers can only get products at the mainstores, that’s where they will go!
Anyone remember Albero? Pookie Promenade? Starlust? Cupcake?
This has worked in the past & it will work again!
Let people know fun & immersive mainstore sims are back. Creators, stick together – You have the power to change this!
If this is your livelihood, then make sure it is a viable one for as long as it can possibly be. It’s up to the users of Second Life to ensure its longevity. Put money & time back into SL, not exclusively products you can profit off of.
Thank you.
As you where!